Our team
Paulo Parente
Founding partner
Paulo Parente Marques Mendes is the founding partner of Di Blasi, Parente & Associados, an Intellectual Property law firm established over 37 years ago.
For over 37 years, Paulo has been practicing in the field of Intellectual Property, handling both national and international cases involving trademarks, patents, designs, and copyrights. He also advises clients on issues related to registered trademarks, image rights, entertainment, media, sports, competition, and consumer rights.
Recognitions
Paulo Parente Marques Mendes is recognized by IP Stars, Chambers Global, Chambers Latin America, The Legal 500, WTR, Best Lawyers, WIPR, Análise 500, Who’s Who Legal, and among others.
Associations
President of the National Group of the Ligue Internationale du Droit de la Concurrence (LIDC) (2015-2024);
President of the Industrial Property Commission of the Brazilian Institute of Lawyers (IAB) (2022 – 2025);
Director-Attorney of the Executive Committee of the Brazilian Association of Intellectual Property (ABPI) (2022-2023/2023-2024) and Counselor;
President of the Intellectual Property Commission for Latin America of the Association des Praticiens du Droit des Marques et des Modèles (APRAM) (2023-2025);
Third Vocal of the Executive Committee (2023-2025) and member of the Inter-American Association of Intellectual Property (ASIPI);
Counselor of the Group of Business Leaders of Rio de Janeiro (LIDE RJ) (2023 – 2024);
Full Auditor of the Supreme Sports Justice Tribunal of Surfing (STJD SURF) (2023-2027);
Domain Name Chamber Specialist (CASD-ND) of ABPI;
Member of the Copyright, Immaterial Rights, and Entertainment Committee (CDADIE) at OAB/RJ;
Member of the Brazilian Association of Industrial Property Agents (ABAPI);
Member of the International Association for the Protection of Intellectual Property (AIPPI);
Member of the “Intellectual Property,” “Innovation Management,” and “Open Innovation” Committees of the National Association for Research and Development of Innovative Companies (ANPEI) (2023);
Member of the Right of Publicity Committee of INTA (RoP) (2022-2023/2024-2025);
Member of the Publications Committee (2023-2025 and 2021-2023) of the European Communities Trademark Association (ECTA);
Member of the Foreign Law Commission at the Association des Praticiens du Droit des Marques et des Modèles (APRAM) (2023-2024);
Member of the Panel of Trademark Mediators of the International Trademark Association (INTA) (2014-2023);
Areas and industries
Industrial Design | Trademarks | Legal Opinion and Business Secret Protection | Patents | Plant Varieties Registration | Software | Topography and Integrated Circuits | Licensing and Franchising | Government Relations | Startup and New Ventures | Representation and Guidance in Regulatory Affairs and Compliance | Litigation | Counterfeit Combat Solutions | Food and Beverages | Biological Sciences & Cultivars | Energy | Information Technology.
Publications
Co-author of the article “El PL 2.338/23 impondrá medidas de gobernanza para transparencia y seguridad en los sistemas de IA.” on the Lexlatin website (15/04/2024)
Co-author of the chapter “Mediação em conflitos da Propriedade Intelectual” in the book “Manual de Justiça Multiportas” by Editora Lumen Juris. March 2024.
Co-author of the article “Produtos derivados de cannabis e o registro de marcas no INPI” on the Migalhas website. Jul/2023
Co-author of the article “Proteção de PI na China e no Brasil” on the Migalhas website. Feb/2023 and in the Revista Propriedade no Assunto, Special China, Nr 12 – Jan/2023 – Di Blasi, Parente & Associados;
Co-author of the article “FUTEBOL BRANDING – A marca como importante ativo para a economia do futebol brasileiro e da indústria esportiva”, on the Migalhas website Jan/2023 and in the Revista Propriedade no Assunto, Special Copa do Mundo, Nr 11 – Nov/2022 – Di Blasi, Parente & Associados;
Co-author of the article “Por que optar pela mediação em conflitos que envolvem propriedade intelectual”, Revista Conjur, Apr/2022;
Co-author of the chapter “Direito autoral e economia criativa: uma análise econômica do Musical Works Modernization Act e da Diretiva Europeia de Direito de Autor” in the collective work “La propiedad intelectual y el derecho de autor en Iberoamérica: tendencias para la tercera década del Siglo XXI”, Dec/2021;
Co-author of the article “NFTs e suas implicações no direito da propriedade intelectual no Brasil” published by Estadão, 14/Aug/2021;
Co-author of the article “A aplicação do incidente de resolução de demandas repetitivas na propriedade industrial” published in Revista ABPI edition 170, Jan/Feb, 2021.
Formation
- Fundação Getúlio Vargas (FGV), MBA in Sports Management, Brazilian School of Public Administration.
- Federal University of Rio de Janeiro (UFRJ), II Extension Course in Economics and Competition Law and Regulation in Brazil.
- Cândido Mendes University – Extension Course in Intellectual Property, Rio de Janeiro, Brazil.
- Cândido Mendes Ipanema College (UCAM) – Law Degree, Rio de Janeiro, Brazil.
Additional Information
Speaker at the Table Topic “Artificial Intelligence (AI) as a Partner to Legal Services: How Are Practitioners from Latin America Dealing with It” – INTA 2024 on May 18, 2024.
Guest lecturer for the first and second classes of the Specialization Course in Multi-Door Justice (Alternative Dispute Resolution Methods) under the coordination of Judge César Felipe Cury and Dr. Daniela Muniz Bezerra de Melo, on the topic “Mediation in Intellectual Property Conflicts”, Nov 2022 and Nov 2023;
• Speaker at the virtual Roundtable “El Arreglo de Madrid relativo al Registro Internacional de Marcas. Experiencia en países ya adheridos”, ASIPI Paraguay, Oct 26, 2022;
Speaker on the topic “Intellectual Property in Brazil: The Importance of this jurisdiction in your business strategy” at the 10th World Intellectual Property Forum – Technology & Innovation Shaping the Future of IP, Oct 10-12, Bangkok, Thailand, 2022;
Mentorship for LIDE FUTURO on Aug 10, 2022, Rio de Janeiro.
Languages
English
Portuguese
Spanish
French
